While starting your own business is a rewarding endeavor, it also requires a lot of hard work and dedication. Many companies are launched each year and only a small percentage succeed long-term. The ones that succeed have more than just innovative products and services; they have solid business plans that are suitable for slow, sustainable growth. If you want to start your own company, make sure you write a business plan that identifies these four elements before launching the startup. Name Having a catchy, unique name is the best way to make your business recognizable to its customers. It can...