3 Simple Tips That Will Significantly Improve Your Checkout Page

3 Simple Tips That Will Significantly Improve Your Checkout Page

Checkout is the much-talked-about topic in the world of e-commerce. We all know the basic rules: checkout should be simple, hassle-free and intuitive, but many online retailers have a hard time imaging what it all really means and what they can do to improve their checkout pages. The pressure is high – badly designed checkout page can be one of […]

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4 Tips For Encouraging Returning Customers To Buy More From You

4 Tips For Encouraging Returning Customers To Buy More From You

Customer acquisition is an expensive process: think about the money, which you have spent on marketing and advertising. The majority of these resources was probably used to introduce new customers to your products, instead of spending the money on customers you already have. Many entrepreneurs prefer to focus on attracting new clients instead of catering to the needs of regular […]

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How To Make Customers More Interested In Your New Products

How To Make Customers More Interested In Your New Products

By adding new products to the offer every retailer hopes to draw the attention of new and existing customers. However, if often happens that these new additions go almost unnoticed. Creating a sense of excitement about the new products is a skill every online retailer should posses and to successfully promote new items in your offer you will need to […]

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Why Businesses Need Professional Conversion Rate Optimization Services – 7 Examples of Advanced Tests & Common Mistakes

Why Businesses Need Professional Conversion Rate Optimization Services – 7 Examples of Advanced Tests & Common Mistakes

A/B testing is becoming more widespread. Software programs like Visual Website Optimizer have made it dramatically easier for web marketers and entrepreneurs to coordinate their own tests. If testing is this easy, then why would you ever need to work with an outside firm or expert to lift conversion rate? In this article, I’m going to explain briefly why businesses […]

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SEO Maxim

SEO Maxim

SEO (Abbr. from Search Engine Optimization) is maybe one of the most flourishing online industries. You may ask yourself why and the answer is quite simple: say you buy a domain name, subscribe to a web hosting company for a shared hosting (or if you plan something big you’ll going to opt for a VPS or even a dedicated server), […]

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